Digital Marketing Manager – Piplod, Surat

Additional Details

Job Description

• Demonstrate superior technical expertise and organizational capabilities in project and campaign management
• Create a comprehensive advertising plan for all digital channels – social (Instagram, Facebook and Youtube influencer marketing) and run the Google Ads, Google Business, Google Shop
• Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies
• Devising strategies to drive online traffic to Alpino’s interfaces – website, social pages
• Closely work with the strategy and brand teams to be at a similar pace to improve marketing and campaign performance
• Drive campaigns from planning to execution and beyond to meet key performance metrics
• Design and execute Email Marketing/SMS/WhatsApp Marketing plans
• Constantly optimize marketing activities to improve return on investment
• Allocate budgets and analyze and recommend modifications to ad spends