Additional Details
| Designation |
Digital Marketing Manager |
| Function Area |
Marketing / Advertising |
| Industry |
|
| Job Type |
Full-time | 10:00am-07:00pm |
| Benefits |
|
| Posted On |
March 4, 2022 |
| Company |
Private |
| Educational |
Any |
| Desired Skills |
|
| Qualifications |
Post Graduate |
| Responsibilities |
Demonstrate superior technical expertise and organizational capabilities in project and campaign management |
Job Description
• Demonstrate superior technical expertise and organizational capabilities in project and campaign management
• Create a comprehensive advertising plan for all digital channels – social (Instagram, Facebook and Youtube influencer marketing) and run the Google Ads, Google Business, Google Shop
• Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies
• Devising strategies to drive online traffic to Alpino’s interfaces – website, social pages
• Closely work with the strategy and brand teams to be at a similar pace to improve marketing and campaign performance
• Drive campaigns from planning to execution and beyond to meet key performance metrics
• Design and execute Email Marketing/SMS/WhatsApp Marketing plans
• Constantly optimize marketing activities to improve return on investment
• Allocate budgets and analyze and recommend modifications to ad spends
